Today, 6.92 billion people own a smartphone, one of the essential means of communication around the world. Thanks to this considerable development, the mobile application market is also growing and attracting more and more professionals, including those who work in digital marketing. So, how can you make your product stand out this year among the thousands of apps already on the stores? In addition to taking into account design trends , follow at least one of these 7 mobile application development trends in 2023…
The 5G network
Among the recent major technological advances in telecommunications is 5G. It offers new features and innovative functionalities: better connection speed, reduced latency, unrivaled fluidity when transferring data between connected devices, greater security and optimization of mobile payments. Webmarketing training
Mobile application development is undergoing a major upheaval with the arrival of 5G: developers will now have to ensure that their applications take full advantage of this technological advancement to allow users to more easily manage their tasks on mobile.
The Rise of AI and ML
The advent of artificial intelligence (AI) and machine learning (ML) has had considerable impacts on many industrial and commercial sectors. Some AIs represent a threat to certain professions such as publishers or graphic designers, due to their power and their extraordinary capacity.
With voice recognition, facial recognition singapore phone number data and even machine learning capabilities, these technologies enable applications to detect objects scanned by the camera, identify and predict user behavior while integrating advanced security features.
Some of them can even independently write emails to your customers, all with a professional tone and perfect spelling.Instant apps allow users to test games or applications without installing them on their device.
This is the perfect method to let the user know what options an application provides, without having to download it. This helps them in their decision whether or not to keep the program on their device.
These apps are more effective when combined with marketing strategies, easily reaching the target audience while enticing them to download the app. Therefore, expect them to be very popular this year.
Screens in foldable format
Various “foldable” smartphones (Samsung Galaxy Z Fold 4, Galaxy Z Flip 4, Huawei Mate XS 2, Motorola Razr being the best known) are trying to make a place for themselves in the high-end equipment market.
In a market that represents more than a billion phones sold in 2020, of which foldable phones represent 0.5% (the market share could reach 1.5% by 2025, or 15 million phones sold each year), they can be one of the trends to watch for your formats.
The challenge for mobile app developers? Adapting to different display modes and screen diagonals.
Wereables
The development of “usable” applications is growing considerably worldwide.
