Why? you can’t create content that meets their needs. And if you can’t meet their needs, they’ll abandon your website and never return.
In this blog post, we discuss search intent and why it’s the most important element of on-page SEO. We also show you how to use search intent to develop an on-page SEO strategy that will help your business succeed online.
What is search intent in SEO?
First, let’s understand what search intent is in SEO.
Search intent, also known as user intent, is why whatsapp lead someone enters a search query into a search engine like Google.
There are four main types of search intent:
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Navigational: The user is searching for a specific thailand phone numbers site or page. For example, they might type “Ranktracker pricing” into Google because they want to go to the Ranktracker pricing page. Informational: The user is searching for information about a topic. For example, they might type “what is search intent” into Google to learn more about the topic. Transactional: The user is searching to buy something. For example, they might type “buy shoes” into Google because they want to buy shoes.
Commercial research: The user is considering a purchase but wants to do more research first. For example, they might type “Nike vs. Adidas” into Google because they’re trying to decide which brand to buy.
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