Airbnb is one of the largest companies in the example of world. Pimarily responsible for providing users with the ability to stay in any country through a digital exchange.
However, what makes this company with a net worth of over $2.6 billion. So impressive is the type of digital marketing strategy it us to achieve business success.
Strategies us by AirBnB that l to success.
Although Airbnb is a digital platform, this company has reli on a strategy of constant. Updating in terms of its physical appearance, seeking trust from customers requesting the service and creating attractive content.
However, these nominations and their example of execution will be present below:
Constant advertising
One of the things that most represents Airbnb is the list of turkey consumer email constant advertising of its digital content. To which it contributes with advertisements publish on different social mia .
Such is the case of the contract establish with “Google”, a company with. Which it agree to place graphic advertisements in searches carri out by its users .
However, these ads are not only display on Google, but also on various open pages link to the service, which increases the demand and popularity of the service globally.
Constant renewal and market studies
This company was originally creat in 2008, however, since then its platform has chang a lot in order to increasingly meet the nes of the existing market.
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This can be seen in its new logo, which was call “Belo” , which was creat in 2014 with the purpose of attracting more attention to the existing public and making the company look like a totally renew company.
This in turn generat greater confidence on the part of users who chose to purchase their service or use the platform itself as an intermiary means for publishing available accommodations.
Using other means to acquire higher demand
One of the biggest mistakes small and large companies vodafone and deloitte partner to accelerate digitalisation of healthcare make is that they want to move forward on their own without using any other means or alternative platform that generates greater demand for the product or service offer.
The latter is a good thing, but it atb directory results in the platform’s productive and monetary growth being very slow and also generating more problems than necessary, which is why it is always a better option to join forces.