We are living deep in the heart of a digital age, especially with the widespread adoption of artificial intelligence across industries.
With remote and hybrid working being the preferred way to work for many employees – particularly the younger generation – budding marketers have a lot of choice. Particularly when according to the World Economic Forum, the number of global digital jobs is expected to grow to 92 million by 2030.
As a result, there are more digital marketing opportunities out there than ever before. But is securing your dream digital marketing job possible without any experience?
In this blog, we look at effective strategies to secure your first job, along with what not to do. We also explore the qualities and skills you should have to catch the eye of an employer or recruiter.
How to secure your dream job
To secure a role that will lead onto a fulfilling long-term career in digital marketing you country wise email marketing database will need to showcase your skills, passion, and expertise.
That said, there are businesses out there that are looking for talented upstarts that they can teach, develop and upskill on the job. There are also unpaid opportunities such as volunteering or working for a non-profit that can help you gain experience.
Often candidates say to me
I want to do that but I haven’t got enough experience. You have to go out and get the experience. That means you’re not getting paid for it,” said Terry Payne, Global Managing Director at Aspire Recruitment on the DMI podcast.
“Experience is invaluable, so the job will come, the money will come, but it only comes job offer on permanent telephone if you put the effort in with the experience, and sometimes it’s the pain before the glory.”
However, to be a competitive candidate and stand out to prospective employers, there are certain dos and don’ts that will help make or break your application.
The most effective strategies for securing a digital marketing job
Be proactive and apply to all entry-level digital marketing jobs you feel will be worthwhile. Even if you might not be the perfect fit.
Add your CV and bio to LinkedIn along with any other relevant job sites such as Indeed italy numbers or Monster to be visible to recruiters.
Be active on social media and share your niche industry knowledge or your passions. Connect with people you feel could be influential to your career and showcase your social media marketing competency.
Keep learning and stay up to date with the latest industry news. And trends by regularly reading popular publications that are relevant to your niche.
Start a blog, try out Medium, or create a substack newsletter and regularly produce compelling articles on a relevant subject matter to demonstrate your knowledge, marketing skills and a unique tone of voice.
Put time into each application, researching your employer in detail. And tailoring your cover letter, CV (resume) and any other communications to the specific role.
Network with people in the industry by attending industry events. Reaching out to people you admire to ask questions or advice. Or become a member of a reputable professional development institution like DMI.
” Networking is a lot more effective than ever before. LinkedIn is probably the best social platform for this. Just start by having a 15 minute habit a day of using LinkedIn. Do that for a couple of weeks and in week two or three. Start liking and commenting to boost the algorithm “- Morgan Cummins. The Mindful Recruiter, and Partner at TalentHub Coaching & Recruitment
Use AI – While AI may be daunting, there are loads of ways to use AI in your job search. When used sensibly, it can help you edit cover letters or CVs. Find a job that matches your skills or help prepare for interview questions. Be aware that recruiters and employers can be aware of any obvious uses of AI. And this may be an automatic black mark against your application.
Be realistic – Landing your first job can be tough especially in a competitive job market. So manage your expectations (particularly around salary) and be willing to put the work in.