Real Madrid’s legendary stadium is getting anniversary of the closer to celebrating its “diamond anniversary” and its digital sponsor has want to enhance the history of a football ground that is already a legend.
On December 14, the Santiago Bernabéu stadium turn 72 years old and its digital sponsor want to celebrate it with videos and promotions that praise the history and future of the Real Madrid football ground.
Thus, Telefónica Movistar has launch a campaign through
Its social channels to tell in an epic way list of haiti consumer email the feelings that the players who are currently in the club have experienc at certain key moments, such as their debut with the white shirt, or the expectations creat by the innovations that are expect to be introduc with the remodeling of the stadium.
In these videos you can see big-name footballers such as Sergio Ramos, Marcelo Vieira, Karim Benzema, Raphael Varane or even the current coach, Zinédine Zidane, the man who lift three consecutive Champions League titles in anniversary of the his previous spell and who has return the Merengue team to the top of the best football bets.
As a technology integrator, Telefónica want to pay tribute to a stadium in which it is participating in its new construction. The renovations are expect to be complet by 2023, with a much more modern image of one of the oldest stadiums still standing in Europe.
A story that is difficult to surpass
It should not be forgotten that during these 72 years, great transperfect expands investment in digital marketing with acquisition anniversary of the footballing milestones have taken place on this ground. In total, it has already host four Champions League finals, in 1957, 1969, 1980 and 2010. In addition, in 2018 it was the venue for the final of the Copa Libertadores due to the difficulty Argentina encounter in organising the return match between River Plate and Boca Juniors due to its crowds.
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There have also been international matches such as the finals of the 1964 European Championship and the 1982 World Cup held in Spain, to which we must add countless matches of great importance for the history of Real Madrid such as the multiple semi-finals of the European Cup or countless duels against its eternal rival, FC Barcelona, one of the most follow matches in the world.